Maria Pesin knows fashion, especially the business side of the fashion industry. Do you know how Manolo Blahnik got his start in the industry? How he leveraged a paltry 3 grand into one of the world’s most famous luxury brands? While she doesn’t take credit for Manolo’s success, Maria has walked a similar path on numerous occasions. The world of fashion is not silicon valley, and it has nothing to do with Madison Avenue marketing. In this industry there is ALWAYS room for something new and exciting, but you have to have your ducks in a row. If that’s what you need, believe me, Maria is the General Patton of fashion ducks!
I find most new fashion entrepreneurs are afraid of selling. They feel selling is sleazy. So much so that they spend lots of time working on their product but never work on selling it. They are afraid of rejection. But, they also don’t understand the sales process. They think salespeople ram merchandise down buyers […]Continue reading
Anytime you’re trying to generate and make sales, it can be difficult. In the beginning, everything’s new especially with things like deciding on selling wholesale or direct to consumer, needing capital, and not having the proper resources. It’s not easy. In the fashion industry there is a substantial amount of competition out there, so being […]Continue reading
Tidying up your office will increase productivity. “A well-organized office has huge benefits. In the first place, it provides a feeling of control and competence, which leads to higher levels of productivity. Second, the very fact that it’s organized defends against distractions. Your organized office can absorb the incoming work, and position you for success.” […]Continue reading
Growing up going to a mall or a retail store was an exciting outing, but times have changed since then. The days of going to a store seem numbered and few. Technology has changed and people have changed. Since the onset of the Internet and e-commerce, people’s tastes have evolved with the times. With this […]Continue reading
What is crowdfunding? The Internet is a place of infinite possibility. It’s a place of connecting with others on social media, e-commerce sites, and more recently crowdfunding sites. According to crowdfunding.com, crowdfunding is defined as “a way to raise money for an individual or organization by collecting donations through family, friends, friends of friends, strangers, […]Continue reading
The Fashion Industry is filled with opportunity and promise. While breaking into the Fashion Industry can seem intimidating, it can be both personally and financially rewarding. However, there are measures that must be taken when starting a clothing brand. You can’t just automatically hit the ground running without first laying the foundation for your brand. […]Continue reading