How To Find Customers and Increase Sales

  Selling is one of the most important skills an Entrepreneur will ever develop.  Even though selling is a critical skill most entrepreneurs avoid it like the plague.

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Advantages of Having a Niche Fashion Business

  I spoke with a client today who was questioning whether it was preferable to go after a niche fashion business or should she have a broader product

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5 Ways To Improve Your Online Visual Fashion Merchandising

  Online merchandising is about how you present your products, both individually and collectively. It’s also about how you promote products and other offers. Some aspects of merchandising

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How An Item Can Drive Your Fashion Business.

  There are many cases in history where an iconic item can help launch and build a brand. There is the classic Chanel bag introduced in 1955.  A

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Taking Massive Action To Build Your Fashion Business

  Building your fashion business is about taking massive action to market it.  It is not just about making a good product because if no one knows about

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Controlling Cash Flow For Small Fashion Businesses -Part 4

  Controlling cash flow is of vital importance to the health of a business.  Not having cash can keep you up at nights.  The following gives you insights to

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Controlling Cash Flow For Small Fashion Businesses -Part 2

  Cash flow is essential to the survival of a business – arguably more so than profit in the short term. Profit may be essential in the longer-term,

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Funny and Interesting Facts About Fashion

  These are some funny and interesting facts about fashion that I have heard. Napoleon Bonaparte ordered for buttons to be attached to the jacket sleeves so as

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5 Reasons Why Networking Is Great For Business

  Networking is a great for business. It should be something you do on a consistent basis. I manage a Meet-up group called NYC Fashion Entrepreneurs.  Yesterday we

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Fashion Marketing and Promotion

Promotion is what you think of when you hear the words Fashion Marketing.  There are so many ways to get your story out these days with the advent

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