Creating sales for your fashion brand is one of the key activities for an entrepreneur. Whether you are doing the sales yourself or hiring someone there are certain steps
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Choose The Right Trade Show For Your Fashion Brand.
How should you choose the right trade show for your fashion brand? If you have been thinking of doing trade shows read this article to help you determine
Preparing for Fall Apparel 2020 market
What You Need To Be ready Fall Apparel 2020 market opens this month for many categories in fashion. This is when the buyers come to see the fall collections
What Is Your Fashion Brands Unique Selling Proposition?
Do you know what your unique selling proposition is or as some people call it your USP? Your USP is what makes your business different from your competition.
Can a Virtual Showroom Work For Your Brand?
Technology has evolved through the years and continues to evolve. With the invention of the Internet, other technologies have soon followed. Virtual showrooms are a technology that has
It’s Beginning to Look a Lot Like Shopping Season
It’s that time of year again; the holidays are just around the corner. November leads us into the biggest selling season of the year. Christmas, Kwanzaa, and Chanukah
Consignment to Sustainability
Repurposing, Secondhand, Resale Secondhand stores have been around for a while, but over the last few years are when they really started becoming a popular option for consumers.
Nordstrom in the Big Apple
Start Spreading the News: Nordstrom’s Flagship Opens Today New York City is a place of opportunity and possibility. It is also one of the most prominent fashion capitals
Athleisure Transitioning into High Fashion
According to the Oxford Dictionary, Athleisure is defined as “Casual comfortable clothing designed to be suitable both for exercise and everyday wear.” Athleisure has made its way into mainstream
The Secret of Selling Without Feeling Sleazy
I find most new fashion entrepreneurs are afraid of selling. They feel selling is sleazy. So much so that they spend lots of time working on their
