Have you ever noticed how fashion designers use unique ads and promotions to create buzz? You sometimes even think they are a bit
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Advantages of Having a Niche Fashion Business
I spoke with a client today who was questioning whether it was preferable to go after a niche fashion business or should she
5 Ways To Improve Your Online Visual Fashion Merchandising
Online merchandising is about how you present your products, both individually and collectively. It’s also about how you promote products and other offers.
The 15 Most Influential Style Icons of All Time
Who are the most influential style icons of all time? Or at least modern times. (I think we can eliminate people like
How An Item Can Drive Your Fashion Business.
There are many cases in history where an iconic item can help launch and build a brand. There is the classic Chanel bag
The Importance of Focus and Building Your Fashion Brand
It’s very exciting to start your own fashion company. Your dream is to be the next Michael Kors or Donna Karan. You envision
Where Does A Fashion Designer Go For Inspiration?
Where does a fashion designer go for inspiration when designing a new collection? There are many places for them to look. Some of
Life Mastery by Stephan Pylarinos
I am reading Life Mastery by Stephan Pylarinos for the second time. I am not sure how I found this guy but he
Taking Massive Action To Build Your Fashion Business
Building your fashion business is about taking massive action to market it. It is not just about making a good product because if
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