Fashion Business Growth Starts Here: Get Your Free Custom Market Research Report

At Vibe Consulting, we are committed to empowering fashion entrepreneurs with the tools and insights necessary to thrive in the competitive fashion industry. In line with this commitment,

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Common Mistakes New Fashion Brands Make (and How to Avoid Them)

Starting a fashion brand is an exhilarating journey. It’s a chance to bring your creative vision to life, make a statement in the industry, and build a community

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A Day in the Life of a Fashion Brand Founder

Launching and running a fashion brand is a thrilling, challenging, and deeply rewarding experience. Each day brings its own set of opportunities and hurdles, requiring creativity, strategy, and

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Marketing in Fashion: A Guide for Fashion Entrepreneurs

Introduction to Fashion MarketingImportance of Marketing in the Fashion IndustryIn the dynamic world of fashion, marketing plays a pivotal role in driving brand success and connecting with target

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Starting Smart: 10 Ways to Position Your Fashion Business for a Breakthrough Year

The start of a new year is a powerful opportunity to hit the reset button, reassess your goals, and chart a clear path toward success. For fashion entrepreneurs,

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Trend Forecasting: What’s Next for Fashion Brands in 2025

The fashion industry has always thrived on evolution, creativity, and a keen sense of anticipating what’s next. As we look toward 2025, fashion brands must stay ahead of

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Establishing Your Brand in America: Tips for International Fashion Designers

The U.S. fashion market is one of the most dynamic and lucrative in the world, offering endless opportunities for international designers. However, entering this competitive market requires careful

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5 Ways to Cut Costs Without Compromising Quality in Your Fashion Brand

Starting and maintaining a fashion brand is no small feat. One of the biggest challenges faced by entrepreneurs in the fashion industry is balancing costs with quality. While

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Fashion Startup Finances: Where to Invest and Where to Cut Costs

Starting a fashion brand can be an exciting endeavor, but navigating the financial waters can be challenging. Crafting a detailed budget plan early on is crucial, especially for

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How to Find Your Brand’s Ideal Audience in the Fashion Industry

Introduction In the fashion world, knowing your audience can make or break your brand. A well-defined target audience allows you to connect with the right people, tailor your

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