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Fashion Business Blog

5 Questions To Ask When Hiring a Fashion Sales Rep

Hiring the right fashion sales reps can make the difference between success and little to no business booked.   Like hiring anyone there is

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5 Questions To Ask When Hiring a Fashion Sales Rep

Using Bloggers To Promote Your Brand

Using bloggers to promote your brand is a relatively inexpensive way to get your message out.  According to Technorati, blogs rank among the top

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Using Bloggers To Promote Your Brand

Why a Fashion Startup Venture Needs a Business Plan

It’s true not everyone puts together a business plan before they start a business. I have a good friend who is also a very

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Why a Fashion Startup Venture Needs a Business Plan

Why Google Analytics Is Important For Your Fashion Business

  When I first speak to a new client I find that they don’t always have Google Analytics set up.  And if they do

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Why Google Analytics Is Important For Your Fashion Business

Why A Soft Launch For Your Fashion Brand

  I launched and ran the Jessica Simpson Outerwear line for 6 years.  The first year I was in business was the second year

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Why A Soft Launch For Your Fashion Brand

Never Underestimate the Power of Offline Marketing

Tis the season to write loads of holiday cards to family, friends and clients, but do you ever wonder why we’re all still sending

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Never Underestimate the Power of Offline Marketing

Fashion Business Start Ups-Tip Number 11

Fashion business startups business tip number 11 – Fully develop your brand concept. This one is kind of obvious.  Unfortunately it is not always

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Fashion Business Start Ups-Tip Number 11

Fashion Business Start Ups-Tip Number 10

Fashion Business Start Ups – Tip number 10 – The importance of cash flow. What is ‘Cash Flow’? According to Investopedia.com “Cash flow is the

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Fashion Business Start Ups-Tip Number 10

What To Look For When Hiring a Fashion Industry Salesperson.

  Hiring a great salesperson is hard.  That is because great salespeople are few and far between.  There are many that are adequate, but

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What To Look For When Hiring a Fashion Industry Salesperson.

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