Are you ready to sell your fashion brand to department stores? If not selling to one might be fatal for your brand. Most fashion entrepreneurs dream of
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What Do Fashion Business Marketers Do?
What do fashion industry marketer do? Well, basically they plan, direct, or coordinate marketing policies and programs in an effort to build brand recognition and ultimately sales. A
Revamping My Fashion Consulting Business Website
For the last few weeks I have been revamping my fashion consulting business website. I was not very happy with it before as the website’s performance was
Do Designers Dictate Fashion
Do designers dictate fashion? Nobody really dictates fashion. I think a lot of people believe that designers have a kind of sixth sense about clothing and pull
Why Is The Fashion Industry So Alluring?
I have a great job! I work with designers who are starting new brands or who have small brands that they are ready to take to the
The Art of The Hustle
I am reading the book “The School of Greatness” by Lewis Howes. This is a great book! It is up there with the top personal development books of
4 Tips for Getting The Best Results From Your Pattern Maker By Boaz David
Knowing what to provide and how to direct your pattern maker is crucial to how well can they execute your vision. Whether you are a veteran or
Make Sure Your Fashion Brand Is Awesome!
Make sure your fashion brand is awesome if you want to create a great business. Mediocre or even just ok doesn’t cut it anymore. It used to be
What is a ‘brand experience’?
What is a ‘brand experience’? A brand experience is a brand’s action perceived by a person. Every interaction between an individual and a tangible or intangible brand artifact
Using Social Media To Marketing Your Fashion Business
Using social media to market your fashion business is very effective. However how should you use social media? Using it just for the sake of using it
