A fashion brand can have two email lists. One is to reach out to stores they want to sell to and another for their end customers. In
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Starting a New Fashion Business Is Hard But Not Impossible
Starting a new fashion business is hard but not impossible. I have a delightful new client. He has a wonderful product. It is unique and salable at
10 Quotes By Very Successful Fashion Designers
I love quotes. They are little nuggets of wisdom. Here are 10 quotes by successful fashion designers. “Don’t be intimidated by what you don’t know. That can
Does Your Website Homepage Grab a Users Attention?
Does your homepage grab your users attention? Fashion brands are using the web and mobile to generate business sales in increasing numbers. In fact the biggest
10 Tips From Some of The Worlds Top Salespeople
I love quotes! Nuggets of information that are very inspiring. Here are 10 tips from some of the worlds top salespeople. Some of whom you already know. I
The Pursuit of Excellence In Your Fashion Business
Perfectionists strive for impossible goals. Pursuers of excellence enjoy meeting high standards that are within reach. Should we strive for excellence in our businesses? Of course but with
10 Traits of a Top Fashion Industry Salesperson
I find that people still believe that being a top salesperson means you need to be cut-throat or at the very least super aggressive. In fact many
How To Find Customers and Increase Sales
Selling is one of the most important skills an Entrepreneur will ever develop. Even though selling is a critical skill most entrepreneurs avoid it like the plague.
How Some Fashion Designers Have Created Buzz
Have you ever noticed how fashion designers use unique ads and promotions to create buzz? You sometimes even think they are a bit odd, but the fashion
Advantages of Having a Niche Fashion Business
I spoke with a client today who was questioning whether it was preferable to go after a niche fashion business or should she have a broader product
