An NFT is a Non-fungible Token. How’s that for an explanation that doesn’t explain anything? What is a non-fungible token? According to Investopedia: “Non-fungible tokens (NFTs) are cryptographic
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Starting a Fashion Business In 2022 – The Unvarnished Truth
Recently a fashion entrepreneur came to me and told me she wanted to start a new division for her company. She was struggling with her existing fashion business
Do You Have What It Takes To Have A Successful Fashion Brand?
Do you have what it takes to have a successful fashion brand? Starting your own fashion brand is risky. You put a lot of your own money into
10 Critical Mistakes Fashion Designers Make
Being aware of the critical mistakes fashion designers make and avoiding them will raise your chances of being successful in your business. Being a fashion designer is not
Is Your Fashion Business Thriving or Surviving?
Thriving or Surviving, what is your business doing? I am always networking and meeting new people in the fashion industry. Many of which are looking to become my
Choose The Right Trade Show For Your Fashion Brand.
How should you choose the right trade show for your fashion brand? If you have been thinking of doing trade shows read this article to help you determine
What Is Your Fashion Brands Unique Selling Proposition?
Do you know what your unique selling proposition is or as some people call it your USP? Your USP is what makes your business different from your competition.
Nordstrom in the Big Apple
Start Spreading the News: Nordstrom’s Flagship Opens Today New York City is a place of opportunity and possibility. It is also one of the most prominent fashion capitals
Athleisure Transitioning into High Fashion
According to the Oxford Dictionary, Athleisure is defined as “Casual comfortable clothing designed to be suitable both for exercise and everyday wear.” Athleisure has made its way into mainstream
The Secret of Selling Without Feeling Sleazy
I find most new fashion entrepreneurs are afraid of selling. They feel selling is sleazy. So much so that they spend lots of time working on their