Taking Massive Action To Build Your Fashion Business

  Building your fashion business is about taking massive action to market it.  It is not just about making a good product because if no one knows about

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Mother Knows Best: 9 Inspiring Quotes From Successful Moms

I love these inspiring quotes that were in an article written by Marco Marrone for DocStoc on May 7th, 2015.  It is as follows: 1. Barbara Corcoran, Real Estate

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Controlling Cash Flow For Small Fashion Businesses -Part 3

  Profit does not equal cash flow.  Reading your profit and loss statement (P&L) will not give you a handle on your cash flow.   Knowing whether you

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Controlling Cash Flow For Small Fashion Businesses -Part 2

  Cash flow is essential to the survival of a business – arguably more so than profit in the short term. Profit may be essential in the longer-term,

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Fashion Marketing and Place (Methods of Distribution)

According to The Economic Times: “Place in the marketing mix refers to the channel, or the route, through which goods move from the source to the final user.

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3 Advantages To Selling Your Brand Direct To Customers.

  Why do many of the most successful brands have their own stores and online presence?  Brands such as Michael Kors, Ralph Lauren, and Coach sell in almost

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Sales Management and The Fashion Business

  “In a hierarchy every employee tends to rise to his level of incompetence”, Laurence J. Peter from the book “The Peter Principle”. Good salespeople become good sales managers.

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How To Grow Your Fashion Business Quickly.

This is going to sound really simplistic but the number one way to grow your business quickly is to spend most of your time on sales.  As a

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