When the internet first came out you could pretty pretty much sit on your hands, and people would find you. But that’s not the case anymore. Nowadays, there
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When the internet first came out you could pretty pretty much sit on your hands, and people would find you. But that’s not the case anymore. Nowadays, there
Being new is fun! It also sucks. You are trying to find your own unique way, but sometimes it feels like no one takes you seriously. Especially independent
I love the direct to consumer model. I suggest it to almost all my clients. The control you have over your presentation is a great reason. The
As a brand owner you should always seek to create raving fans for your fashion brand. A raving fan is someone who is so devoted to your company
There are many reasons why you should sell your fashion line from your website. Let’s face it on line sales continue to grow at a significant rate.
Are your customers fed up with bland, boring department store assortments? During the first quarter, spending at the nation’s clothing and clothing accessories stores grew 2.7% on
Is Your Website Too Confusing! Can someone come to your site and know exactly who you are and what your product is? Do they know where to look?
What Can We Learn From Moncler? We know that the fashion industry is very competitive. We also know that business in general is tough because we read the
Private label is when you produce product for a retailer or another brand under their name rather than your own brand name. Usually the margins on this business
I have worked with many catalogs and on line companies. From Neiman Marcus to Spiegel’s, and I know from experience that a bad photo can kill sales on