In today’s digital era, influencer collaborations have become an integral part of a brand’s marketing strategy. The power of influencers lies in their ability to connect with their
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Fashion Forward: 20 Tips for Starting a Successful Fashion Business
Starting a fashion business can be thrilling, like finding the perfect pair of shoes in your size on sale. But it’s important to remember that there’s more to
Proven Strategies to Drive Sales for Your Fashion Brand
So, you’ve got a fashion brand and you want to make some serious sales? Well, my dear entrepreneur, you’ve come to the right place. Buckle up and get
10 Tips for Attracting the Right Customer to Your Fashion Brand
As a fashion brand, attracting the right customer is crucial to the success of your business. You want to ensure that your brand message, values and aesthetics are
Partnering with Influencers to Create a Stronger Fashion Brand Identity
Fashion is all about staying ahead of the curve and making a statement. But how do you get your brand to stand out in a sea of LBDs
What The Heck Is an NFT and How Can I Use It In My Fashion Business?
An NFT is a Non-fungible Token. How’s that for an explanation that doesn’t explain anything? What is a non-fungible token? According to Investopedia: “Non-fungible tokens (NFTs) are cryptographic
Buying All Your Fashion On Line Is Now The New Normal
Buying fashion on line has been popular for some time. For many brick and mortar stores it is a significant part of their business. I always advocate for creating on
Marketing your brand: Part 3
Looking to get the word out about your company? This 15 minute webinar will get you on your way!
Choose The Right Trade Show For Your Fashion Brand.
How should you choose the right trade show for your fashion brand? If you have been thinking of doing trade shows read this article to help you determine
What Is Your Fashion Brands Unique Selling Proposition?
Do you know what your unique selling proposition is or as some people call it your USP? Your USP is what makes your business different from your competition.