Fashion entrepreneurs have one thing in common. They always seek to grow their businesses. They see themselves as a major brand and rightfully so. While they may not
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5 Clues Your Sales Team Is Not Up To Snuff
Fashion brands rely on their sales teams to bring in new customers, keep the customers happy and grow their business. When a company doesn’t experience growth then that
Is Your Sales Team Up to Snuff?
Let me start with a truth that needs to be said: Sales is a really tough job. Most people think they aren’t suited for it. They believe you
The Fashion Industry Is Not For The Faint Hearted
The fashion industry is not for the faint hearted. Let’s face it. It is a tough business. Stores are having a hard time being profitable. Collections are struggling
There Is Power In Focus For Fashion Entrepreneurs
There is power in focus for fashion entrepreneurs because a lack of focus leads to scattered resources. Focus involves the ability to pay attention to things that will
What Can We Learn From Moncler?
What Can We Learn From Moncler? We know that the fashion industry is very competitive. We also know that business in general is tough because we read the
Are You Worried About Sales?
Are You Worried About Sales? When asked most fashion entrepreneurs say their number one concern is booking enough sales. However, many are so scared by it that they
Help! Sales On My New Fashion Brand Suck
Many of life’s failures are people who did not realize how close they were to success when they gave up. – Thomas Edison What do you do
What Do Fashion Business Marketers Do?
What do fashion industry marketer do? Well, basically they plan, direct, or coordinate marketing policies and programs in an effort to build brand recognition and ultimately sales. A
Sales – It Takes Time
Sales – It takes time. I repeat the title because it is an important fact of life. I have run companies in the fashion industry for 25