Buying All Your Fashion On Line Is Now The New Normal

Buying fashion on line has been popular for some time.  For many brick and mortar stores it is a significant part of their business.  I always advocate for creating on

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How To Start a Fashion Business For Less than $10,000

So many entrepreneurs but not enough money to get started in the fashion business of your dreams.  But, what if you can start with $10,000 or less?  Would

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22 Tips To Start Building A fashion business You Always Wanted

I know that if you are reading this you have always dreamed of having a fashion business.  Yet, for some reason you went into another field.  Maybe your

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The Quickest & Easiest Way To Start a Fashion Business

You’ve dreamed of being in the fashion business your whole life.  But, things happen and you never did it.  Maybe your parents talked you out of it and

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What You Need To Know About The Fashion Industry Today

The most important thing you need to know about the fashion industry today is how important branding is.  Branding is the  practice of creating a name, symbol or design

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The Critical Role That Branding Plays In Your Fashion Business

According to Entrepreneur.com the definition of branding is, “The marketing practice of creating a name, symbol or design that identifies and differentiates a product from other products .

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Is Your Website Stuck in Traffic?

Over the last several weeks I’ve spoken with four new clients, and they all seem to have the same nagging ache: converting online traffic into sales. For some

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That’s Your Fashion Website? Really?

This weekend I was at the Palisades Mall in Rockland County, NY. It’s one of the largest malls in the US, so you’d think they get lots of

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Why a Lonely Website is Inexcusable For a Fashion Brand

When the internet first came out you could pretty pretty much sit on your hands, and people would find you. But that’s not the case anymore. Nowadays, there

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Why You Should Sell Your Fashion Line From Your Website

  There are many reasons  why you should sell your fashion line from your website.  Let’s face it on line sales continue to grow at a significant rate.

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