What Is A Fashion Entrepreneurs 2 Most Important Commodities?

  What is a fashion entrepreneurs 2 most important commodities?  Time and Money!    When you have your own business you want to do everything you can to

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It Is Vital To Save Money For a Rainy Day

It is vital to save money for a rainy day…especially in the fashion business.  There are so many peaks and valleys in our industry.  The very nature of

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A Bad Photo Can Kill Sales On Your Website!

I have worked with many catalogs and on line companies.  From Neiman Marcus to Spiegel’s, and I know from experience that a bad photo can kill sales on

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Why Too Many Product Categories Can Kill a New Brand

From my experience too many product categories can kill a new brand.  I work with many start up fashion brands.  One of the questions they always ask is:

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How Personal Branding Can Build Sales For Your Fashion Company

Personal branding can build sales for your fashion company.  Nowadays the face behind any given product, be that a blog, magazine or designer label, is just as important as

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Are You Worried About Sales?

Are You Worried About Sales?  When asked most fashion entrepreneurs say their number one concern is booking enough sales.  However, many are so scared by it that they

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Is it Necessary to Have a fashion Degree in Order to Have a Successful Fashion Brand? By Boaz David

  IS IT NECESSARY TO HAVE A FASHION DEGREE IN ORDER TO HAVE A SUCCESSFUL FASHION BRAND? We often get asked if a fashion design degree is necessary

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Five Proven Ways To Get Rid of Unsold Inventory

The bane of a fashion entrepreneurs business…owning inventory that didn’t sell at regular price.  No matter how good your sales were for a season, too much unsold inventory can

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