Macy’s to close another 100 stores; stock jumps By Sruthi Ramakrishnan,Reuters. It is great news that Macys is finaly closing underperforming doors. This works for Macys bottom line as
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5 Ways To Use PR To Build Your Fashion Brand
These days it is all about branding. Branding, according to Entrepreneur Magazine, is a marketing strategy that involves creating a differentiated name and image — often using a
Fashion Industry Profit Margins for Newbies – Don’t Get This Wrong!
Fashion industry profit margins for newbies! Since the question of how to figure out margins comes up a lot with my clients I thought I
Why You Should Sell Your Fashion Line From Your Website
There are many reasons why you should sell your fashion line from your website. Let’s face it on line sales continue to grow at a significant rate.
Should You Be Your Own Fashion Brands Ambassador?
Should You Be Your Own Fashion Brands Ambassador? In retail, there is the belief that buyers and higher-ups should work on the floor at least once a
There Is Power In Focus For Fashion Entrepreneurs
There is power in focus for fashion entrepreneurs because a lack of focus leads to scattered resources. Focus involves the ability to pay attention to things that will
Are Your Customers Fed Up With Bland, Boring Department Store Assortments?
Are your customers fed up with bland, boring department store assortments? During the first quarter, spending at the nation’s clothing and clothing accessories stores grew 2.7% on
Is Your Website Too Confusing!
Is Your Website Too Confusing! Can someone come to your site and know exactly who you are and what your product is? Do they know where to look?
What Can We Learn From Moncler?
What Can We Learn From Moncler? We know that the fashion industry is very competitive. We also know that business in general is tough because we read the
What Is A Fashion Entrepreneurs 2 Most Important Commodities?
What is a fashion entrepreneurs 2 most important commodities? Time and Money! When you have your own business you want to do everything you can to
