Never Underestimate the Power of Offline Marketing

Tis the season to write loads of holiday cards to family, friends and clients, but do you ever wonder why we’re all still sending messages in such an

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6 BS Facts About Sales Everyone Thinks Are True (At Least Not For The Good Ones)

I am a salesperson, a rather good salesperson as a matter of fact.  Unfortunately salespeople get a bad rap.  People tend to think poorly of them and truthfully

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How To Overcome Your Fear of Selling

I work with many designers and business owners who are extremely talented at what they do but have a real fear of selling.  Whether it is because they

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5 Steps To Prepare For a Fashion Trade Show

Moda, Magic, Coterie, Project, so many shows and so expensive to do.  There was a time when you just showed up and you could book business.  That is

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10 Traits of a Top Fashion Industry Salesperson

  I find that people still believe that being a top salesperson means you need to be cut-throat or at the very least super aggressive.  In fact many

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Making Effective Sales Calls

With the advent of emails many salespeople have given up on calling prospects.  Let’s face it, calling is hard.  It’s one thing if someone rejects you by not

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