Fashion Business Start Ups – Tip Number Nine

Fashion business start up — tip number nine, treat your employees like gold. I try to write about things that come up in my day to day consulting

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Improve Your Time Management Skills And Your Business Will Grow

Improving your time management skills will make big improvements  to the growth of your business.  It is the difference in being productive and not. Remember the 20/80 rule. Which

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Fashion Business Start Ups – Tip Number Eight

Tip number eight – Make sure you messaging is consistent across all channels.  Have you ever seen a TV ad and you knew who the company was even

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Starting a Clothing Brand? Here’s What To Do.

Starting a clothing brand is not for the fainthearted.  There is much to do especially when you consider that you have no structure to  begin with and you

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5 Tips To Increase the Gross Profit Margin of Your Brand?

First let me tell you what a gross profit margin is.  A gross profit margin is the difference between COGS ( costs of goods sold) and the net

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Fashion Business Start Ups – Tip Number Seven

Tip number seven – It’s all in the photograph.  As all successful catalog and online fashion business owners know the photo can make or break the sale.  You

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Death By Trade Show?

This article was written by my guest blogger Anton Dell. Earlier this month came the news that Swiss watch giant Swatch Group would no longer be taking part

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Why you should aways do a competitive analysis for your brand.

According to Entrepreneur Magazine the definition of a competitive analysis is ” Identifying your competitors and evaluating their strategies to determine their strengths and weaknesses relative to those of

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Fashion Business Start Ups-Tip Number Six

Tip number 6 – Create a brand for your company.  Whatever your business is, from shoes to lingerie, you must work consistently and often on branding.  These days

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Fashion Business Start Ups – Tip Number Five

When I speak to a potential client I always ask, “Who is your customer?”  Mostly they do not know, or they say everyone is my customer.  Bad answer.

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