10 Tips for Attracting the Right Customer to Your Fashion Brand

As a fashion brand, attracting the right customer is crucial to the success of your business. You want to ensure that your brand message, values and aesthetics are

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Partnering with Influencers to Create a Stronger Fashion Brand Identity

Fashion is all about staying ahead of the curve and making a statement. But how do you get your brand to stand out in a sea of LBDs

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How To Organize Your Fashion Business For Success

Organizing your fashion business is key for success. As a consultant in the fashion industry I work with many start ups and small businesses to help them launch

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What The Heck Is an NFT and How Can I Use It In My Fashion Business?

An NFT is a Non-fungible Token. How’s that for an explanation that doesn’t explain anything? What is a non-fungible token? According to Investopedia: “Non-fungible tokens (NFTs) are cryptographic

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Do You Have What It Takes To Have A Successful Fashion Brand?

Do you have what it takes to have a successful fashion brand? Starting your own fashion brand is risky. You put a lot of your own money into

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10 Critical Mistakes Fashion Designers Make

Being aware of the critical mistakes fashion designers make and avoiding them will raise your chances of being successful in your business. Being a fashion designer is not

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Is Your Fashion Business Thriving or Surviving?

Thriving or Surviving, what is your business doing? I am always networking and meeting new people in the fashion industry. Many of which are looking to become my

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Choose The Right Trade Show For Your Fashion Brand.

How should you choose the right trade show for your fashion brand?  If you have been thinking of doing trade shows read this article to help you determine

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The Entrepreneur Way-Keys To Success

Check out my latest podcast with The Entrepreneur Way with host Neil Ball as I discuss my success journey, how fashion evolves with the times, and how to

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Develop an Entrepreneurial Mindset

An entrepreneurial mindset is someone with the drive to be successful in business. They are consistently looking for ways to start and build their companies. Entrepreneurs are positive

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