10 Traits of a Top Fashion Industry Salesperson

  I find that people still believe that being a top salesperson means you need to be cut-throat or at the very least super aggressive.  In fact many

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How To Find Customers and Increase Sales

  Selling is one of the most important skills an Entrepreneur will ever develop.  Even though selling is a critical skill most entrepreneurs avoid it like the plague.

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How Some Fashion Designers Have Created Buzz

  Have you ever noticed how fashion designers use unique ads and promotions to create buzz?  You sometimes even think they are a bit odd, but the fashion

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Advantages of Having a Niche Fashion Business

  I spoke with a client today who was questioning whether it was preferable to go after a niche fashion business or should she have a broader product

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5 Ways To Improve Your Online Visual Fashion Merchandising

  Online merchandising is about how you present your products, both individually and collectively. It’s also about how you promote products and other offers. Some aspects of merchandising

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How An Item Can Drive Your Fashion Business.

  There are many cases in history where an iconic item can help launch and build a brand. There is the classic Chanel bag introduced in 1955.  A

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Taking Massive Action To Build Your Fashion Business

  Building your fashion business is about taking massive action to market it.  It is not just about making a good product because if no one knows about

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Mother Knows Best: 9 Inspiring Quotes From Successful Moms

I love these inspiring quotes that were in an article written by Marco Marrone for DocStoc on May 7th, 2015.  It is as follows: 1. Barbara Corcoran, Real Estate

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Fashion Marketing and Promotion

Promotion is what you think of when you hear the words Fashion Marketing.  There are so many ways to get your story out these days with the advent

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Fashion Marketing and Place (Methods of Distribution)

According to The Economic Times: “Place in the marketing mix refers to the channel, or the route, through which goods move from the source to the final user.

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