Using Bloggers To Promote Your Brand

Using bloggers to promote your brand is a relatively inexpensive way to get your message out.  According to Technorati, blogs rank among the top five “most trustworthy” sources

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5 Ways To Use PR To Build Your Fashion Brand

These days it is all about branding.  Branding, according to Entrepreneur Magazine, is a marketing strategy that involves creating a differentiated name and image — often using a

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When Should a New Fashion Brand Start a PR Campaign?

  When should a new fashion brand start a PR campaign?  This is a question that comes up with a lot of my start up clients.  While there

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Fashion Marketing and Promotion

Promotion is what you think of when you hear the words Fashion Marketing.  There are so many ways to get your story out these days with the advent

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