I have seen a lot of business startups that have had consistent success and growth over many years. The trends change and they find their businesses stagnating, or
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The 5 Challenges A Fashion Entrepreneur Faces
Let’s face it, running your own business is tough. It is especially tough in the Fashion Industry. Business is stagnant and stores are closing. Yet, no one is
Everyone Loves A Good Makeover
Today I was reading about a homeless man who received a free makeover from a hair and grooming salon. They offered him a new look as well as
5 Things an Entrepreneur Should Know Before Starting A Fashion Brand
Starting a fashion brand is exciting. But, it can also be quite daunting. As Sophia Amoruso founder of Nasty Gal once said, “It takes a lot more than
How Much Margin Should Your New Fashion Brand Include?
It’s a recurring question. When I sit down with a lot of new companies, this issue comes up quite a bit. The challenge new brands have is they
6 Tips for making your fashion website mobile friendly.
Let’s start with a confession. I don’t know how people shop on their smart phones. How can they see anything on those little screens? I have a big
How Consistently Should I Be Releasing New Products?
There’s nothing like good old reality to teach you important lessons. That’s why I like to write about things that come up with my clients. Lately two separate
What Can We Learn From Moncler?
What Can We Learn From Moncler? We know that the fashion industry is very competitive. We also know that business in general is tough because we read the
Is Private Label a Good Way to Grow a Fashion Business
Private label is when you produce product for a retailer or another brand under their name rather than your own brand name. Usually the margins on this business
What Is A Fashion Entrepreneurs 2 Most Important Commodities?
What is a fashion entrepreneurs 2 most important commodities? Time and Money! When you have your own business you want to do everything you can to
