Have you ever noticed that some fashion brands post random photos or messages that mean nothing to the brand and have no cohesion? It is as if they
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Are you selling enough brick and mortar stores?
I recently read a statistic stated by Manhattan Associates that… “Online retailers have seen sales decrease by as much as 23 percent in zip codes where physical stores close.”
Does Making Ethical Fashion Impact Your Sales?
First off, what exactly is ethically produced fashion. According to Ethical Fashion Forum “ethical fashion represents an approach to the design, sourcing and manufacture of clothing which maximizes
5 Ways To Increase Your Fashion Business Sales?
Fashion entrepreneurs have one thing in common. They always seek to grow their businesses. They see themselves as a major brand and rightfully so. While they may not
Why a New Fashion Company Urgently Needs a Business Plan
There is so much that goes into starting a business. Most new entrepreneurs don’t know what it entails. They don’t even know what their first steps should be.
How Do You Know If Your Fashion Brand Is Really Good?
One of the worst situations I have to deal with is speaking with new brands who truly believe their collection is far superior to the reality. I am
How To Create a Million Dollars business In The Fashion Industry
I have created several multi million dollars businesses in the fashion industry. The key to their growth,was success at retail. The bottom line is the stores that did
Is Your Fashion Business In A Slump?
I have seen a lot of business startups that have had consistent success and growth over many years. The trends change and they find their businesses stagnating, or
The 5 Challenges A Fashion Entrepreneur Faces
Let’s face it, running your own business is tough. It is especially tough in the Fashion Industry. Business is stagnant and stores are closing. Yet, no one is
What Is Your Fashion Brands Unique Selling Proposition?
Do you know what your unique selling proposition is or as some people call it your USP? Your USP is what makes your business different from your competition.
