The Danger of Starting Your Fashion Brand Before You Do This First

For those who read my blogs you know I speak to potential clients all the time.  Most of my blog ideas come from real issues that my clients

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Should I Start a Fashion Business?

“Fashion is a $1.2 trillion global industry, with more than $250 billion spent annually on fashion in the United States, according to industry analysts. Fashion and apparel industries

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5 Tips You Should Know Before Starting a Fashion Business

Many emerging designers contact me after a couple of years into their businesses.  They start their businesses and then realize there is a lot they don’t know and

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How To Move Beyond Chaos in Your Fashion Business

I spoke with a new client today.  She was feeling very overwhelmed by all she knew she had to do to start and run her business.  Part of

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6 Things Your Fashion Branding Must Have

Great fashion branding makes your collection more desirable to your audience.  People have their go to brands that they like and seek them out when ready to shop.

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6 BS Facts About Sales Everyone Thinks Are True (At Least Not For The Good Ones)

I am a salesperson, a rather good salesperson as a matter of fact.  Unfortunately salespeople get a bad rap.  People tend to think poorly of them and truthfully

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How To Overcome Your Fear of Selling

I work with many designers and business owners who are extremely talented at what they do but have a real fear of selling.  Whether it is because they

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The Critical Role That Branding Plays In Your Fashion Business

According to Entrepreneur.com the definition of branding is, “The marketing practice of creating a name, symbol or design that identifies and differentiates a product from other products .

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6 Mistakes Great Leaders Never Make

Everyone makes mistakes.  Even the greatest leaders ever make them.  But, great leaders don’t hide their mistakes or blame them on someone else.  Nor do they run from

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5 Things You Should Do Every Week To Grow Your Fashion Business

Consistent good habits and routines are pure gold in your life.  Like working out 3 times a week or drinking 60 ounces of water a day.  These habits

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