The Fashion Industry is filled with opportunity and promise. While breaking into the Fashion Industry can seem intimidating, it can be both personally and financially rewarding. However, there
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Trendsetters: Trade Show Season
Trade shows are an efficient way for industry professionals to come together whether they are showing a product or purchasing a product. They are held worldwide in cities
LATEST FASHION AND BRANDING TRENDS 2019
This article was written by Junaid Ali Qureshi for Vibe Consulting. Junaid Ali Qureshi is an ecommerce entrepreneur with a passion for emerging tech marketing and ecommerce development.
Why Telling Your Story Is Important For Your Fashion Business
Telling your story is important for your fashion business. Once I was at a trade show one day shopping for product to sell in my shoe and accessory
Sweet Spots – How to Decide The Price Level of Your Fashion Line and Succeed
How will you decide the price level of your fashion line? This is a major question to answer when you first start your fashion line. It is the
10 Ways To Build Brand Loyalty With Your Store Buyers
You must build brand loyalty with your store buyers. This should be paramount to your marketing strategy. It is much easier to keep a customer that you already have
Should New Fashion Brands Do Trade Shows
Should new fashion brands do trade shows? There is a lot of conversation about whether trade shows are still relevant. We know that traffic is down and
5 Things To Look For When Hiring An Independent Fashion Sales Rep
What are the 5 Things To Look For When Hiring An Independent Fashion Sales Rep? A good fashion sales rep can make a big difference in your
Creating The Brand Experience For a Fashion Company
In the fashion world in order to create a powerful brand having good product is not enough, you also have to create a brand experience. In this
My Fashion Marketing Super Power!
Yesterday I was at a sales meeting for one of my clients. The sales rep and I discussed increasing sales for this brand. The brand sold great stores
