Consistent good habits and routines are pure gold in your life. Like working out 3 times a week or drinking 60 ounces of water a day. These habits
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Pop Into a Pop-Up Shop
A pop-up shop is exactly what it sounds like. It’s a store that “pops up” for a short period of time before closing down. In this industry, we
The Importance of Staying True To Your Brand
As a consultant in the fashion industry I meet many emerging designers. The first question I ask when I speak to them is “who is your customer?” They
Kate Spade Bought Out By Coach
It’s time to start making our holiday wish list and every woman has put a designer purse at the top of that list. One of our favorite
Is The Fashion Customer Getting Bored With Dressing Too Casually?
You know that feeling when you dress up for an important business meeting, a wedding, a first date? You put on that dress and heels, or a sports
5 Mistakes to Avoid as a Fashion Entrepreneur
Mistakes are part of life. They most definitely are part of business. It is important to learn from them. But, even better if you learn from others. Here
Decrease Automation, Increase Retail Customer Satisfaction
I keep hearing people in our industry say that retail is on its demise, but that’s because companies don’t know how to do it anymore. It’s time to
Why do new fashion businesses fail?
I have read that the number one reason new businesses fail is lack of money. I believe this is true. But there is more to the story than
How Long Will It Be Before My Fashion Startup is Profitable
Lets see, let me get my crystal ball…uh…the spirits aren’t sure. Even they don’t know when a fashion business will start making money. Let’s face it, the answer
Why Branding Is Important In Fashion
Do you have favorite companies that you like to buy from? Do you lust for a Prada handbag, or jeans from 7 of all mankind? Or maybe you
