Tip number eight – Make sure you messaging is consistent across all channels. Have you ever seen a TV ad and you knew who the company was even
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Starting a Clothing Brand? Here’s What To Do.
Starting a clothing brand is not for the fainthearted. There is much to do especially when you consider that you have no structure to begin with and you
Fashion Business Start Ups – Tip Number Seven
Tip number seven – It’s all in the photograph. As all successful catalog and online fashion business owners know the photo can make or break the sale. You
Death By Trade Show?
This article was written by my guest blogger Anton Dell. Earlier this month came the news that Swiss watch giant Swatch Group would no longer be taking part
Why you should aways do a competitive analysis for your brand.
According to Entrepreneur Magazine the definition of a competitive analysis is ” Identifying your competitors and evaluating their strategies to determine their strengths and weaknesses relative to those of
Fashion Business Start Ups-Tip Number Six
Tip number 6 – Create a brand for your company. Whatever your business is, from shoes to lingerie, you must work consistently and often on branding. These days
Fashion Business Start Ups – Tip Number Five
When I speak to a potential client I always ask, “Who is your customer?” Mostly they do not know, or they say everyone is my customer. Bad answer.
5 Ways You Can Turn Your Fashion Business Into a Success
In order to have a successful fashion business you have to make a profit. Depending on your goals you will determine how much profit you feel you need
Start-up Success Through Screen and Store
It’s 2018, and the landscape of the fashion industry is challenging and uncertain. Department stores are struggling to keep themselves afloat, while the growing success of online sales
22 Tips To Start Building A fashion business You Always Wanted
I know that if you are reading this you have always dreamed of having a fashion business. Yet, for some reason you went into another field. Maybe your
