Using Social Media To Marketing Your Fashion Business

  Using social media to market your fashion business is very effective.  However how should you use social media?  Using it just for the sake of using it

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What Is The Difference Between Marketing And Sales?

The difference between marketing and sales is: marketing is everything that you do to reach and persuade prospects and the sales process is everything that you do to

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Trend Services And The Design Process

Designers are working hard on their fall collections.  But before they start designing the first step is researching in order to come up with inspiration for their line.

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Ready, Fire, Aim And The Fashion Entrepreneur

  “Ready, Fire, Aim” is the title of a book by Michael Masterson.  Traditionally the term is ready, aim, fire.  Ready was where you prepared, aim is where

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Success Begins With A State of Mind

Success begins with a state of mind,  so if you want to be successful start thinking of yourself as successful.  The fashion industry is tough to break into

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Attention Fashion Entreprenuers: Sales Is Your Most Important Activity

Recently a client told me they didn’t have the manpower for sales.  Yikes!  They really thought that.  What they missed is that sales is their most important activity.

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20 Quotes On Business Success

I love quotes and I love collecting them. They inspire me.  The following are 20 quotes on business success.  You were born to win, but to be a

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10 Quotes On Productivity

Productivity is the goal of all entrepreneurs.  We must be careful not to confuse activity with productivity.  Here are 10 great quotes on productivity. The way to get

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Are Trade Shows Worth Doing?

Depending on who you speak to trade shows are more important than ever or not relevant at all with many opinions in between.  If you don’t show are

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10 Funny Business Quotes

  “Success in almost any field depends more on energy and drive than it does on intelligence. This explains why we have so many stupid leaders.” Sloan Wilson

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