Success begins with a state of mind, so if you want to be successful start thinking of yourself as successful. The fashion industry is tough to break into
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Attention Fashion Entreprenuers: Sales Is Your Most Important Activity
Recently a client told me they didn’t have the manpower for sales. Yikes! They really thought that. What they missed is that sales is their most important activity.
5 Great Business Books You Should Read
Each morning I spend 30 minutes reading books that teach me how to grow both in my business and personally. I find it brings me inspiration but
Are Trade Shows Worth Doing?
Depending on who you speak to trade shows are more important than ever or not relevant at all with many opinions in between. If you don’t show are
The Importance Of Good Quality Fashion Photography
New fashion brand owners work very hard on their product. They spends months designing and redesigning their collections, searching for the right fabrics and trims and doing several
“Insider Secrets To Creating Sales For Your Fashion Brand”
Announcing New 6 Week Group Coaching Program Selling is one of the most important skills an Entrepreneur will ever develop. Even though selling is a critical skill most
Why Pinterest Is Great For Marketing Fashion Brands
Pinterest is a great place to advertise and market your fashion brand, connect with existing customers and find newer ones. The fashion consumer is very visual and
10 Tops Tips For A Successful Fashion Trade Show
I have been to countless fashion trade shows and on both sides of the table. I have observed many companies doing it right. Unfortunately most do not do
Why A Fashion Brand Needs A Good Email List
A fashion brand can have two email lists. One is to reach out to stores they want to sell to and another for their end customers. In
Starting a New Fashion Business Is Hard But Not Impossible
Starting a new fashion business is hard but not impossible. I have a delightful new client. He has a wonderful product. It is unique and salable at
