A lot of emerging designers are very creative but have no clue about sales. They work really hard on their brand and their product but they are so
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A lot of emerging designers are very creative but have no clue about sales. They work really hard on their brand and their product but they are so
Moda, Magic, Coterie, Project, so many shows and so expensive to do. There was a time when you just showed up and you could book business. That is
Consistent good habits and routines are pure gold in your life. Like working out 3 times a week or drinking 60 ounces of water a day. These habits
A pop-up shop is exactly what it sounds like. It’s a store that “pops up” for a short period of time before closing down. In this industry, we
Who would imagine that a ten second video is all a potential customer needs to decide to shop your business? Snapchat has been one of the top
I really like the success guru Darren Hardy, author of the Compound Effect. Or at least I did. I bought a program of his that I though seemed
I keep hearing people in our industry say that retail is on its demise, but that’s because companies don’t know how to do it anymore. It’s time to
I recently read a statistic stated by Manhattan Associates that… “Online retailers have seen sales decrease by as much as 23 percent in zip codes where physical stores close.”
Fashion entrepreneurs have one thing in common. They always seek to grow their businesses. They see themselves as a major brand and rightfully so. While they may not
One of the worst situations I have to deal with is speaking with new brands who truly believe their collection is far superior to the reality. I am