Fashion business start up — tip number nine, treat your employees like gold. I try to write about things that come up in my day to day consulting
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Fashion business start up — tip number nine, treat your employees like gold. I try to write about things that come up in my day to day consulting
Tip number eight – Make sure you messaging is consistent across all channels. Have you ever seen a TV ad and you knew who the company was even
Starting a clothing brand is not for the fainthearted. There is much to do especially when you consider that you have no structure to begin with and you
According to Entrepreneur Magazine the definition of a competitive analysis is ” Identifying your competitors and evaluating their strategies to determine their strengths and weaknesses relative to those of
Tip number 6 – Create a brand for your company. Whatever your business is, from shoes to lingerie, you must work consistently and often on branding. These days
In order to have a successful fashion business you have to make a profit. Depending on your goals you will determine how much profit you feel you need
It’s 2018, and the landscape of the fashion industry is challenging and uncertain. Department stores are struggling to keep themselves afloat, while the growing success of online sales
The most important thing you need to know about the fashion industry today is how important branding is. Branding is the practice of creating a name, symbol or design
For those who read my blogs you know I speak to potential clients all the time. Most of my blog ideas come from real issues that my clients
Great fashion branding makes your collection more desirable to your audience. People have their go to brands that they like and seek them out when ready to shop.