The Secret of Selling Without Feeling Sleazy

  I find most new fashion entrepreneurs are afraid of selling.  They feel selling is sleazy.  So much so that they spend lots of time working on their

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Coaching Salespeople

Coaching sales people is very different from managing them or training them.  With training you are using instruction and teaching to make your sales people proficient in selling.  In

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5 Tips For Selling Your Fashion Brand To Retailers

  I know, I know, selling is scary.  Will the customer like your product?  Will you seem too pushy?  Will you not push enough?  What if they reject

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5 Questions To Ask When Hiring a Fashion Sales Rep

Hiring the right fashion sales reps can make the difference between success and little to no business booked.   Like hiring anyone there is a right way and

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Never Underestimate the Power of Offline Marketing

Tis the season to write loads of holiday cards to family, friends and clients, but do you ever wonder why we’re all still sending messages in such an

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5 Ways You Can Turn Your Fashion Business Into a Success

In order to have a successful fashion business you have to make a profit.  Depending on your goals you will determine how much profit you feel you need

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How To Get Quality Sales Reps For Your Fashion Business

One of the biggest issues facing fashion brands today is sales!  Or lack there of.    Most fashion entrepreneurs are creative but do not have the skill set

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5 Things To Look For When Hiring A Sales Rep

Independent sales reps are business owners just like you.  While they do work for you they are not employees but more like partners that work closely with you

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What Keeps You Up At Night (In Your Fashion Business)?

I recently asked my audience what keeps them up at night in their fashion business.  The overwhelming answer was sales.  They either didn’t have enough or in some

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How To Overcome Your Fear of Selling

I work with many designers and business owners who are extremely talented at what they do but have a real fear of selling.  Whether it is because they

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